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Chief Product Officer | BlueVine

Herman is the Chief Product Officer at BlueVine, where he is leading the development of the next generation of BlueVine products and overseeing BlueVine’s product vision, strategy, design and execution. He has spent the past two decades building software and leading product strategy across technology startups and multinational corporations alike. Before BlueVine, he held the role of Vice President of Product and Partnerships at Xero. Herman also previously held several leadership roles at Microsoft across Windows and Azure and received multiple patents for his work across identity, distributed systems and commerce platform initiatives.


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