Speaking History

Speaker at Money20/20 2016

Session Information

Tomm Miller

SVP Marketing & Advertising
Barneys New York
Speaking History

Speaker at Money20/20 2016

Session Information

Tomm Miller is the Senior Vice President of Marketing & Advertising at Barneys New York, a luxury specialty retailer with 20+ locations throughout the country.  Tomm joined the company in 2012 and oversees all marketing and branding initiatives including media planning, strategic partnerships, sponsorship, loyalty programs, private label credit card, customer analytics, CRM, special project initiatives, and more for the Barneys New York brand.

In her time at Barneys, Tomm has been instrumental in activating various highly anticipated marketing campaigns and has reshaped the Barneys New York national media placements through franchise positions, implementing innovative units and strategic media partnerships. Additionally, through unique programs and a well-calculated development plan, Tomm successfully re-launched the Barneys New York Private Label Credit Card program in 2013, which generates significant bottom-line revenue for the company and further builds customer loyalty.  Currently, Tomm is also leading the charge in launching a new CRM system to leverage customer analytics for a more efficient and beneficial use of the database.

Prior to joining Barneys New York, Tomm held high-level executive marketing positions at various entertainment companies such as Madison Square Garden, Radio City Entertainment, Running Subway and Ticketmaster.  Over her 20-year career, Tomm has spearheaded countless marketing, branding, sponsorship and sales initiatives. Many of her projects have broken box office records and consistently met or exceeded revenue goals. In 2007, Tomm won an Effie Award for her breakthrough and imaginative launch of The Grinch on Broadway and now serves as a judge for the Awards.

Tomm graduated from the University of Maryland with a BA in Architecture History and Urban Planning. She currently resides in Sands Point, New York with her husband and three children.