Speaker at Money20/20 2016
Speaker at Money20/20 2016
James Sun is a proven technology entrepreneur and payments executive who has international cross border experience and media/marketing expertise as a former host of an international television show, frequent Tedx speaker, and SMB radio show analyst.
He was the founder & CEO of Pirq, a mobile loyalty and payments application for small and medium sized businesses, which was successfully acquired by one of the largest payment companies servicing the SMB space in the U.S. He then became the Senior Vice President of iPayment and helped build their mobile initiatives, product marketplace, and product partnerships. He was selected as an expert speaker at ETA (Electronic Transaction Association) on the future of value-added services in the payment processing industry.
James also has Fortune 500 experience where he served as an engineer at Intel and management consultant at Deloitte Consulting for several Fortune 500 clients including Honeywell, Microsoft, Daimler Chrysler, and Boeing. At Deloitte Consulting, he led the Northwest vertical practice for integrated CRM (customer relationship management) systems. Previous to Deloitte and Intel, James created a technology investment company called Sun & Associates, at age 18, with $5,000 and turned it into a $2.3 million dollar investment while finishing college with honors.
James also comes with extensive media marketing experience where he had his own hit program called “Sun Tzu War on Business” with BBC and CCTV, the world’s largest network in China, which was aired in over 20 countries where he turned around 13 companies in 18 months. James was also the first Asian male to land a spot on Donald Trump's hit reality show "The Apprentice." Asian-American men have a very difficult time landing a major role on prime time television in the United States, but James broke this barrier beating out 800,000 applicants and became the only Asian finalist in the history of the show.
James is a highly sought out speaker on the topic of consumer segmentation and diversity especially in the areas of globalization, immigration, and generational differences between the Y, X, and Baby Boomer groups. He has advised over 35 companies on this topic alone including Proctor & Gamble, Deloitte & Touche, JP Morgan, Ernst & Young, BASF, Qwest, Honeywell, US Army, and dozens of top tiered universities. He is published in a book titled "Millennial Leaders Y" as an expert in this field. James has been featured on CEO Magazine and Fortune Magazine as a guest blogger on the topics of leadership and entrepreneurship.
James graduated Cum Laude with a Computer Information Systems degree from the University of Washington, and he was recently selected in the “Wonderous 100 Alumni Award” (top 100 alumni), which included prominent individuals like Bill Gates Sr. and Kenny G.