Speaking History

Speaker at Money20/20 2016

Session Information

Colson Hillier

VP Advertiser Solutions
Verizon Wireless
Speaking History

Speaker at Money20/20 2016

Session Information

Colson Hillier is Vice President, Verizon Advertiser Solutions 

Colson has been focused on helping consumers and brands connect in ways that add value to the interaction.  He built a spin up corporation within Verizon, Precision Marketing, focused on the delivery of analytics, advertising and mobile commerce solutions.  This business unit’s success led to the acquisition of Aol in 2015.  Since then Colson has been focused on the integration of Verizon and Aol assets to create new products and services for agencies and brands.  Colson’s team is responsible for identifying innovative means of leveraging privacy compliant insights from mobile location and usage data, developing platforms to deliver contextual marketing across screens and supporting new purchase experiences.  Important focus areas include FiOS TV advertising, native mobile inventory and data models which improve the experience and efficiency of marketing. 

Hillier earned a bachelor's degree in Marketing from the University of Richmond and a Masters of Business Administration from the College of William and Mary.  He participates on the board of the Electronic Transactions Association and was recently named one of Fierce Mobile’s Rising Stars.

Hillier and his wife, Melissa, live with their two sons in Long Valley, New Jersey