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Richie Serna, CEO & Co-Founder, Finix

Richie is the CEO of ​Finix​, which he co-founded with Sean Donovan in 2015 to redefine the economics of payments. Previously, he was a software engineer at Balanced, the first payments API for marketplaces. During his tenure there, he recognized the major gap that existed for companies that wanted to monetize their payments, but that lacked the considerable time and resources to do so. Richie began his career in management consulting for Booz & Company's Financial Services zgroup in New York. He graduated with honors from Harvard University.