Speakers: David Sykes, Ulrike Guigui
In this candid interview on the future of retail, get to grips with the changing consumer psychology and shopping behaviors during the pandemic. Powered with customer data and insights, we will dissect the fate of physical locations, in-app and mobile engagement, and creative ways of providing value after the transaction to help build loyalty. Gain the insight you will need to deliver new personalised customer experiences, reignite brand affinity and boost customer engagement- even as positive consumer sentiment wanes.